U.S. Hotel Profits Grew 9.8 Percent In 2010

After two years of declining profits, the average U.S. hotel enjoyed a 9.8 percent bottom line increase in 2010, according to the recently released 2011 edition of Trends® in the Hotel Industry. The gain, however, does not make up for the 37.9 percent cumulative loss experienced by U.S. hotels during 2008 and 2009.

While 70 percent of the properties in the Trends® sample enjoyed an increase in total revenue in 2010, only 60 percent were able to convert that into more money in the bank, indicating that the turnaround in industry performance has not occurred evenly across all sectors of the U.S. lodging industry.
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